We work with founders who have something real to say — and help them say it so the right people can't look away. Business content, narrative, performance, and AI. All four. No shortcuts.
*Based on teams Christian has coached closely through the Innofounder application and jury process, vs. ~21% national acceptance rate.
Our belief
Most founders already have a compelling story. They just haven't been
trained to tell it.
Not through templates. Not through jargon. Through the same disciplines used by world-class speakers, actors, and leaders — combined with the commercial rigour that investors actually respond to.
The best pitch feels inevitable. Not hopeful. That's the standard we hold.
A pitch is never just one thing. It's the truth of your business, the power of your story, the confidence of your presence — and the intelligence of how you build it. We work all four.
Your pitch can only be as good as the thinking underneath it. We stress-test your problem framing, value proposition, business model, and market logic — so what you say in the room is airtight, not optimistic.
Facts don't move investors. Stories do. We help you build a narrative arc with a real problem, a clear solution, and a moment of inevitability — structured so that by the final slide, the ask feels obvious.
Lisbeth's method is drawn from professional theatre training used with actors, politicians, and CEOs. Not to make you sound like someone else — but to make you fully, convincingly yourself. Presence is learnable. We teach it.
We've built custom AI workflows for every part of the founder toolkit — investor decks, one-pagers, GTM strategy, pitch preparation. Used right, AI doesn't replace your voice. It amplifies it.
"The best pitch doesn't tell investors everything you know. It tells them the one thing they'll remember — and puts it in a story."
— Christian Marcus, PitchPerfectChristian immediately pinpointed specific actions we could take to improve our pitch. Re-vamping the whole storyline to his feedback gave us a deck we're now super proud of: it represents us well, feels honest, and is ambitious.
There are many courses where you can learn what to communicate. But there are very few where you actually practice sending the message optimally. Without comparison, the best Return on Investment in any leadership training I've undergone.
Lisbeth and Christian helped us with one of the most challenging aspects founders must master: the ability to clearly communicate in just a few sentences what problem we solve, how we solve it, and for whom — so every listener understands.
Working with Lisbeth was unlike anything I'd experienced. It wasn't just about the words — it was about the conviction behind them. She worked with my natural tendencies to make them more effective. I felt like someone had genuinely invested in elevating me to a new level. That coaching helped secure our initial funding.
Lisbeth brings her skills as a voice therapist, actor, and rhetorician as an invaluable asset. There is no better voice coach in Denmark.
Lisbeth is an actor, audiologist, and rhetorician — and the voice coach the Royal Danish Theatre called the best in Denmark.
Her clients include Novo Nordisk, Danske Bank, Nordea, GN Group, NCC, and SingularityU Nordic. She is the speaker coach for TEDxFrederiksberg and the author of Vi er alle talere.
Her method doesn't teach you to sound like someone else. It teaches you to sound fully, convincingly like yourself — with the presence and energy to hold a room. For founders, that distinction matters more than any slide.
voiceinc.dk
Christian has coached more than 400 startups across biotech, AI, climate tech, SaaS, deep tech, and university spinouts. His pitch training background draws from Tesla, Singularity University, and performance methods used in TED and Walt Disney Company productions.
He is Senior Business Development Manager at ITU NextGen Innovation & Startup Hub and co-founder of PitchPerfect.nu. Teams he coaches closely for competitive grant programs — including Innofounder — are accepted at roughly four times the national average.
His approach: evidence over hype, clarity over jargon, and zero tolerance for performative startup theatre.
pitchperfect.nuWhy Pitch Perfect
We combine TEDx-level performance coaching with investor-grade startup strategy. Most coaches offer one or the other. The gap between them is exactly where pitches fail — and where we work.
Between us, we've worked with 400+ companies across accelerators, grant programs, and investor rooms. Teams Christian coaches closely for Innofounder are accepted at ~85% — against a national average of ~21%. We track results because they're the only thing that matters.
We won't tell you a weak pitch is almost there. If your problem slide isn't working, we'll say so and fix it. Honest feedback, delivered well, is the product.
Every engagement starts with who you are — your business model, your personality, your strengths. The pitch we build together will be yours, not a copy of someone else's.
A great pitch doesn't just raise a round. It wins customers, attracts talent, and builds clarity inside your own team. What we build together keeps paying off long after the session ends.
For Founders
A focused two-hour session to sharpen your pitch, hone your narrative, and build confidence for your next big room.
For Cohorts
A full-day intensive that takes your company from raw material to investor-ready — content, story, performance, and AI tools included.
For Accelerators
Integrate Pitch Perfect into your accelerator, corporate program, or academic institution. Fully tailored to your cohort and calendar. We've delivered programs for universities, innovation hubs, and grant programs across Denmark and internationally.
Book a 1:1 session, join a cohort, or bring Pitch Perfect into your accelerator. We work with founders at every stage — pre-seed to Series B.